Our Engagement Model

One Team. One Accountable Engagement.
From First Call to Live.

Most companies hand a founder four relationships to manage: a developer, a lawyer, a recruiter, and an agency. We replace that with a single integrated engagement, run by one accountable team, with one point of contact and one plan. This is how we work, from the first conversation to a product that is live and owned by you.

1Point of contact across every function, not one agent per service
YouOwn all code, content, and IP, assigned to your company
WeeklyDemos and written updates, structured around your hours
DocumentedHandover with runbooks so nothing lives only with a contractor
What Guides Every Engagement

Six Principles We Do Not Compromise On

These are not aspirations on a wall. They are the operating rules that make an integrated engagement work, and the reason nothing falls through the seams between functions.

One Accountable Team

A single team owns the outcome across product, legal, hiring, and marketing. You never have to be the person coordinating four vendors who blame each other.

Integrated by Design

The people who build your product know what your compliance requires and brief the people you hire. Context is shared, not re-explained to each new vendor.

Transparent by Default

You see progress as it happens, not at a big reveal. Staging environments, weekly demos, and written updates keep the work visible the whole way through.

You Own Everything

Code, designs, content, and IP are assigned to your company. We build assets you keep, not a dependency on us.

Documented Handover

Architecture, runbooks, and the reasoning behind decisions are written down, so your team can take over cleanly and nothing lives only in one head.

Right-Sized, Not Over-Sold

We recommend the engagement your stage and cash position actually need, not the largest one. Trust compounds; a bad first sell does not.

Choose the Fit

Three Ways to Engage Naraway

The right model depends on how defined your scope is and how much of the build you want to own day to day. We will point you to the one that fits, even when it is the smaller one.

Model 01

Fixed-Scope Project

A defined deliverable with a clear start, end, and price, for example an MVP, a website, a registration, or a launch campaign. Scoped up front, delivered to plan.

Best when: the outcome is well defined and you want a predictable cost and timeline.
Model 02

Ongoing Retainer

Continuous work across functions on a monthly basis, for example product plus marketing plus compliance, with priorities set together each cycle.

Best when: you need sustained execution across several functions and evolving priorities.
Model 03

Embedded Execution Partner

Naraway operates as your outsourced team across the whole build, from incorporation to product to growth, with a single point of accountability for all of it.

Best when: you want to move fast without hiring a full team, and need one partner to run it.
The Delivery Lifecycle

How Work Moves From First Call to Live

Every engagement, whatever the model, follows the same shape: understand, plan, build in the open, launch, and support. The risky decisions are made first, not discovered late.

1

Discovery & Scoping

We map what you are building, the constraints, and the outcome you need in a structured session

2

Blueprint & Plan

A written scope, sequence, and first-90-days plan you approve before any work begins

3

Build in Sprints

Delivery in 2-week sprints with staging from week one and weekly demos, not a final reveal

4

Launch

Production launch with monitoring, checks, and everything assigned and owned by you

5

Run & Support

Documented handover and a support window; continue on retainer or take it fully in-house

How We Stay Accountable

The Governance a Serious Engagement Needs

Integration only works if accountability is clear. These are the mechanisms that keep quality consistent across every function and make the engagement auditable.

Single Point of Contact

One person answers for product, legal, hiring, and marketing, so you are never routed between vendors to get a straight answer.

Regular Cadence & Reporting

Weekly demos and written updates give you a shared, honest view of progress, blockers, and what is next, on your schedule.

IP Assigned to You

Contributor and founder IP assignment is set up so ownership is clean and diligence-ready from the first commit, not scrambled together later.

Runbooks & Documentation

Architecture decisions, credentials handover, and operating runbooks are documented so your team can run everything without us.

Security & Data Handling

Access is scoped, credentials are managed properly, and how your data is handled is defined, because an integrated partner touches sensitive things.

Clear Milestones & Timelines

Every engagement has agreed milestones and dates, so progress is measured against a plan rather than a feeling.

Frequently Asked

How Working With Us Actually Goes

It starts with a discovery session where we map what you are building, the constraints around it, and the outcome you need. We come back with a written blueprint: scope, sequence, the functions involved, and a first-90-days plan. Work begins only once that plan is agreed, so there are no open-ended surprises.
Three. A fixed-scope project for a defined deliverable with a clear start and end. An ongoing retainer for continuous work across functions, such as product plus marketing plus compliance. And an embedded execution-partner engagement where Naraway operates as your outsourced team across the whole build. We recommend the model that fits your stage and cash position, not the largest one.
Yes. All code, designs, content, and IP are assigned to your company, and we set up the entity and contributor IP assignment so ownership is clean for a future funding round or acquisition. We hand over documented architecture and runbooks, so nothing critical lives only with a contractor.
You get a single point of contact rather than a different agent per function, a shared view of progress, and a regular cadence of demos and written updates structured around your working hours. Because delivery is integrated, one person can answer for product, legal, hiring, and marketing at once.
Every engagement ends with a documented handover: architecture, runbooks, and the reasoning behind key decisions, plus a support window. From there you can take everything in-house, continue on a retainer, or have Naraway keep running specific functions such as compliance or marketing.

Bring Us the Outcome. We Will Bring the Plan.

Tell us what you are trying to build or launch, and we will come back with the engagement model, the scope, and the first 90 days, in one session.