Featured In
Global PR & Reputation Management

Get Covered.
Get Credible.

Press coverage builds the trust that ads cannot buy. We pitch your story to journalists who matter — and manage what they find when they search your name.

0+
Placements Secured
0+
Media Outlets
48hr
Response Time
Zero
Pay-to-Play

Two Services. One Unified Goal:
Control Your Narrative.

PR and press coverage strategy
PR & Press Coverage

Turn Your Story Into Headlines

We manage every step of earned media — from identifying your most compelling story angle to landing the placement and building long-term journalist relationships.

What we do:

  • Media list building — curated to your sector, stage, and geography
  • Pitch writing — short pitch, long pitch, full press release
  • Journalist outreach and persistent follow-up
  • Media relationship management and interview coordination

What you get: Features, interviews, product reviews, founder profiles — in publications your investors and customers actually read.

"73% of journalists say pitch quality is the #1 factor in coverage decisions." — Cision State of the Media Report

Online reputation management and SERP audit
Online Reputation Management

Own What Google Says About You

Your Google first page is your most viewed profile. We audit it, clean it, and then build a content moat that ensures only the story you want is the story people find.

What we do:

  • SERP audit — mapping all negative, neutral, and positive content
  • Negative content suppression through high-authority positive publishing
  • Review management across Google, G2, and Clutch
  • Brand monitoring via Google Alerts and Mention.com
  • Wikipedia presence audit and editing

What you get: A clean first page, a controlled narrative, and a crisis response playbook before you ever need it.

"87% of consumers read online reviews before making a purchase decision." — BrightLocal Local Consumer Review Survey

Clients Have Been Featured In

Every clip below represents a real journalist, a real story, earned on merit alone.

Forbes
"This Bootstrapped SaaS Founder Hit $1M ARR Without Raising a Dollar"
Published
By Ananya Bhatt, Forbes India Mar 2026
TechCrunch
"Meet the Indian Startup Bringing AI-Powered Legal Research to SMEs"
Published
By Manish Sinha, TC+ Feb 2026
Wired
"The Quiet Disruption: How Regional Fintech Players Are Winning the Bharat Market"
Published
By Priya Rajan, WIRED India Jan 2026
YourStory
"From Noida to Netherlands: How One Founder Built a Global D2C Brand on a Shoestring"
Published
By Ruchika Mehra, YS Team Apr 2026
Inc42
"Startup of the Week: This B2B Marketplace Is Fixing India's Fragmented Logistics Sector"
Published
By Nikhil Arora, Inc42 Staff May 2026
Economic Times
"Naraway Client Closes Series A; Cites Earned Media as Key Fundraise Driver"
Published
By ET Startups Desk Mar 2026
Mint
"Why India's Next Wave of SaaS Founders Is Choosing Media Over Paid Ads"
Published
By Shweta Rao, Mint Live Feb 2026
Business Insider
"The 10 Indian Startups to Watch in 2026 — and the PR Playbook Behind Their Visibility"
Published
By BI India Desk Jan 2026

The PR Process That Gets You Published

Six steps from zero visibility to consistent media presence.

🔍
Step 01
Brand Story Audit
We find your most press-worthy angles — data, origin, market timing, founder journey.
📋
Step 02
Media List Build
Curated list of 50-200 journalists and outlets matched to your sector, stage, and geography.
Step 03
Pitch Crafting
Three versions per story angle: short pitch, long pitch, and a full press release ready to publish.
📧
Step 04
Outreach
Direct email outreach with follow-ups, plus Twitter and LinkedIn journalist engagement.
🎁
Step 05
Coverage Secured
We coordinate interviews, assist with fact-checks, and review drafts before publication.
🔥
Step 06
Amplification
Share, index for SEO, and repurpose coverage across social channels to compound reach.

What Does Google
Say About You?

The first page of Google is your most viewed profile. We make sure it tells the right story.

✓ After ORM — Clean First Page
  • clientcompany.com
    Client Company — Official Website Positive
    Leading SaaS platform for B2B logistics. Trusted by 500+ companies across India and Southeast Asia. Founded 2022. Series A funded.
  • techcrunch.com › startups
    Client Company Raises $4M Seed Round — TechCrunch Press
    The Bengaluru-based startup has secured seed funding from Accel Partners to expand into Southeast Asian markets...
  • linkedin.com › company
    Client Company LinkedIn — 2,400 Followers Positive
    See Client Company's overview, employees, products, and more on LinkedIn. 4.8 stars · 120 employee reviews.
  • 🔍
    SERP Audit & Strategy
    Full mapping of all content ranking for your brand name — positive, neutral, and negative — with a prioritised suppression plan.
  • 🚫
    Negative Content Suppression
    We publish and amplify high-authority content that outranks negative results and pushes them off page one over 60-120 days.
  • Review Management
    Active management of Google Business, G2, and Clutch reviews — response drafting, escalation, and verified review acquisition.
  • 🔔
    Brand Monitoring Setup
    Google Alerts, Mention.com, and social listening configured so you know the moment anyone mentions your brand anywhere online.

Exactly What You Receive

No ambiguity. Every engagement comes with a defined set of deliverables, documented and tracked.

📰 PR Deliverables
  • Media list: 50-200 curated outlets and journalists
  • 3 pitch variations per story angle
  • Weekly outreach activity report
  • Monthly coverage and placement report
  • Full press release per campaign
  • Interview preparation guide and talking points
🛡 ORM Deliverables
  • Full SERP audit report with priority map
  • Monthly SERP monitoring and ranking updates
  • Review response management across platforms
  • Wikipedia presence audit and editing
  • Google Business Profile optimisation
  • Crisis response playbook
PR professional at work
"
A single Forbes feature can do more for your fundraise than six months of LinkedIn posts. We get you that feature.
3
average placements secured within the first 60 days of engagement
40%
average increase in branded search volume following first major placement
2.1x
average increase in qualified inbound leads in the 90 days post-coverage

Frequently Asked

All placements Naraway secures are earned media — we pitch journalists directly and coverage is based on the merit of your story. We do not pay for placement (pay-to-play). This means coverage carries full editorial credibility and is far more trusted by readers than sponsored content.
No reputable PR firm guarantees specific coverage — doing so would mean paying for placement, which we do not do. What we guarantee is systematic, professional outreach: a curated media list, compelling pitches, persistent follow-up, and a monthly report on outreach activity. Most clients see their first placement within 30-60 days.
First placements typically appear within 30-60 days for clients with a strong story angle. Building consistent media presence takes 3-6 months. Reputation management changes to Google search results typically take 60-120 days depending on how entrenched existing content is.
We start with a full SERP audit to map all negative, neutral, and positive content. Our ORM strategy then focuses on creating and amplifying high-authority positive content to push negative results off page one. For content that violates platform policies, we also manage removal requests. Crisis response playbooks are included for all ORM clients.
Yes. Crisis communications is available as a standalone service or as part of an ongoing ORM retainer. This includes: immediate response framework, spokesperson preparation, press statement drafting, media monitoring during the crisis, and a post-crisis reputation recovery plan.

Your story deserves to be told.

Let's find your most press-worthy angle — and put it in front of the journalists who matter.

Get a Free Brand Audit →